inspiration

“I will not be perfect, I will keep learning. I will also not be silent, I will keep learning.”

- Adrienne Maree Brown


NEW + NOTEWORTHY ARTICLES

What we’re reading now

We’re constantly exploring new ideas, philosophies, and approaches to our work — and to our world. These are some of the most recently published articles that have sparked our curiosity or imagination.

A full archive is coming soon.

  • Opening Line founder Zosia Swidlicka discusses why the world of brand language remains so misunderstood, and how it inspired her to create her new publication Between the Lines.

    Read on Creative Review

  • Actionable tips for how to lead by empowering others, from Harvard Business School Professor Frances Frei

    Read on the IDEO blog

  • Laurel Stark and Kat Gordon remind us that, in a time that calls for radical re-imagining on just about every front, how remarkable it is that we still are able to summon the courage to create a better word.

    Read on Kat’s blog

  • Our own Ida Persson shares why we need to embrace ambiguity as a superpower.

    Read on Medium

  • “The best [nonprofits] are run in the same way as successful businesses, where a strong brand can not only help engage stakeholders but also act as a clear lens through which to make business decisions.”

    Read the full article in Creative Review

OUR FAVORITE BOOKS + RESOURCES

What we keep coming back to

From design justice to compassionate leadership, these are the authors and books who have helped shape who we are as humans, and as an agency. And yes, we’ve read most of them several times.

  • From Goodreads: “Gilbert offers insights into the mysterious nature of inspiration. She asks us to embrace our curiosity and let go of needless suffering.”

    See more

TRIED + TRUE PODCASTS

What we’re listening to

TBD BODY COPY

  • As an organizational psychologist, Adam Grant believes that great minds don’t think alike; they challenge each other to think differently.

    Listen here

Make your brand conscious, connective, and courageous.